Many businesses and organizations can maximize their marketing potential by taking advantage of interesting and effective hold music. Music on hold marketing is successful in helping companies boost marketing power using effective music on hold tips. Businesses in the Vancouver, WA and Portland, OR areas would greatly benefit from on hold music marketing strategies. Don’t let the opportunity to market your business to your customers pass you by, and consider on hold music marketing today.
How can on hold music benefit my organization?
Instead of having your customers listen to static, radio music or elevator music when they are on hold, you can take this opportunity to educate your customer about your business. Effective on hold music marketing should be part of every business, large or small. You can use on hold music marketing to:
- Sell other products and services
- Inform customers on business updates and changes
- Promote your website
- Promote specials or coupons
- Educate customers and potential customers on what sets you apart from the competition
- Using humor to entertain customers on hold
How much does on hold music marketing cost?
The cost for on hold music marketing varies depending on many factors including:
- Number of business locations
- Number of times per year you change your message
- Number of times per year you change music or jingle
- Contract length
What is included in an on hold music marketing package?
First and foremost you should always get superior customer service no matter which on-hold vendor you choose for your on hold marketing strategy needs. Premier on-hold packages should always include a dedicated contact person, designated number of message/music changes per year, professional development of a script, and a message hold player for quick and easy updates to your marketing strategy. The USB 1200 from Premier Technologies is an audio system that facilitates the music on hold playback and is highly revered as a great system for on hold music strategies. This audio system allows for easy installation and easy message changes too. Ask your music on hold provider about the USB 1200 from Premier Technologies.
What is involved in the installation process of music on hold marketing?
Your phone system must be compatible with the music on hold equipment. The equipment you will be able to use will depend on your particular phone system. Your music on hold provider will identify the proper equipment for your business or organization. Typically, the equipment provided for your music on hold system should be easy to plug right into your existing system. However, depending on the size of your business and complexity of your phone system, an I.T. technician may be needed for installation.